b-uncut

Colour the World with Crowdsourcing Communities

// June 2nd, 2010 // b-inspired // b-uncut

After six months in the making, we are over the moon about the paintastic film for the Let’s Colour campaign. The video is awesome! For those with a fetish for colour you’ll be drooling over your keyboards, your eyeballs kissing the screen! This is a crowdsourced art project that benefits communities worldwide. b-uncut is a leading crowdsourcer for international artists and loves seeing projects that are part of a fairer future for all. Crowdsourcing brings people and technology into productive harmony. Now modern communications and networking are proving the strength in numbers.

The two-minute film, shot by multi-award winning director Adam Berg documents Let’s Colour painting events in Brazil, France, the UK and India. Every location is real and they remain transformed by a palette consisting of 120 different colours. The people in the film are not actors, they are real people who rolled up their sleeves to transform their community with colour. You can read more about them and how they have been impacted by colour on this blog and by watching the inspiring documentaries below.

Join the colour crusade. Spread even more colour by passing the film onto your friends. The more people who know about it, the bigger the splash will be.

UK

BRAZIL

INDIA

FRANCE

via lets_colour

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